Birmingham & the West Midlands
AI and automation agency in Birmingham
- Save time on operations
- Save money on tools and suppliers
- Grow with smarter systems
Based in Birmingham
Working across the Midlands and the UK
- Birmingham
- Solihull
- Sutton Coldfield
- Lichfield
- Wolverhampton
- Walsall
- Coventry
- Nottingham
- Derby
- Burton
What we build for West Midlands businesses
Operations.Sales.Marketing.
A business, AI and automation consultancy in Birmingham. We build the apps and systems that run your business, and help your team put AI to work.
Operations
The systems that run the business day to day.
- AI consultancy and strategy
- Process mapping
- Proposals and roadmaps
- CRM, ERP and business systems
- Apps and internal tools
- Automated workflows
- Reporting and dashboards
- Data cleansing
Sales
Turning activity into booked, won work.
- Automated outbound
- Cold calling systems
- SDR cockpits
- Lead scoring and enrichment
- AI-personalised outreach
- Pipeline and follow-up automation
- AI sales agents and chatbots
- Shopify and ecommerce
Marketing
On-brand content and reach, at volume.
- Brand identity and brand kits
- Websites
- SEO and GEO
- Content apps for image and video
- Email and outreach campaigns
- Explainer videos
- How-to guides and videos
- UGC and influencer marketing
- Product and business videos
- Social media content
Our work
Real results from real businesses.
Fire protection contractor
Fire safety certification on a bespoke ERP
Same daycertificate turnaround
Read moreChildren's charity
Secure hardship-grant platform
1 hr to 30 secper application
Read moreUp-Stride SDR Cockpit
Research, call and book from one screen
5 daysfrom brief to working tool
Read moreWho we help
We help businesses that are:
A good fit if you are
- AI-curious, unsure where to start
- On stretched budgets, with lean teams
- No in-house technical or AI expertise
- Wary of AI or complex tools
- Ready for AI but need a clear plan
Industries we have worked in
- Construction
- Engineering
- Fire protection
- Building materials
- Trade supply
- Renewable energy
- Solar
- Insurance
- Finance
- Legal
- HR
- Consultancies
- Design agencies
- Creative services
- Retail
- Shopping centres
- Office furniture
- Charities
What clients say
Trusted by growing UK businesses.
- gain in process efficiency
- 80%+
- a week handed back from manual work
- 20+ hrs
- cheaper than agency content rates
- 94%
“When I read the emails, it was like I had written them myself, only 10 times better and personalised to everyone.”
FAQs
Questions from Birmingham businesses
Is Up-Stride based in Birmingham?
Yes. Up-Stride is based in Birmingham and works with businesses across the West Midlands, including Solihull, Sutton Coldfield, Wolverhampton, Coventry, as well as clients elsewhere in the UK.
Which AI consulting firms operate in Birmingham?
Up-Stride is a Birmingham-based AI consultancy for SMEs. We start with process mapping and AI strategy, then plan and build the systems behind it: AI automation, AI agents, CRM, ERP and business operating systems, reporting dashboards and sales systems. Founder Mark Blake has 25 years building, scaling and advising businesses at C-suite and MD level.
Are there AI automation specialists in the West Midlands?
Yes. Up-Stride is an AI automation agency based in Birmingham, working with businesses across the West Midlands, including Solihull, Sutton Coldfield, Wolverhampton, Coventry. We automate repetitive admin, document handling, approvals and data transfer between the tools you already use.
Which areas around Birmingham do you cover?
We work across Birmingham and the Midlands, including Solihull, Sutton Coldfield, Lichfield, Wolverhampton, Walsall, Coventry, Nottingham, Derby, Burton, as well as clients elsewhere in the UK.
What does an AI and automation agency do for a small business?
We start with how your business actually runs, find where you lose time and money, then design and build the systems that fix it: ERP and internal tools, sales systems, automated workflows, AI agents, reporting and on-brand content.
Do you only build AI?
No. Business first, AI second. Many projects are business operating systems, CRM and ERP, with AI added where it earns its place.
How do we get started?
With a free, no-obligation consultation. We map how you work, identify the highest-return moves and give you a clear written plan before anything is built.
How quickly can you deliver?
We start small and prove it works. A focused first project ships in weeks, not quarters; our own SDR cockpit took five days to build.
Free consultation
Discover your AI potential.Book a free consultation.
A free session to map where AI can take your business, and the plan to get there.
You leave with:
A taste of how we work: meet us, see how we approach your business, and leave with something to consider.
- A chance to meet Mark and Tom
- AI insights for your business
- A phased AI roadmap
- A short written report to take away
- A strategic business proposal
- Your AI questions answered
- Pick it up again whenever you're ready
No obligation. The only cost is your time.
Mark Blake · Strategy and systems
Thomas McElroy · Creative and AI











